Blackouts. Supply chain collapse. Cyber attacks on infrastructure.
Most families have no plan and less than 24 hours of food.
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This isn't speculation. The UK government, FEMA, and the US Department of Homeland Security all publish the same core advice — and most households have read none of it.
"Emergencies such as flooding, fires and power cuts can affect us all. Consider what supplies you and your household might need during an emergency lasting a few days, such as a power cut or water outage."
"After an emergency, you may need to survive on your own for several days. Being prepared means having your own food, water and other supplies to last for several days."
"This is not about stockpiling — this is about sensible safeguards. I make no apologies for reinforcing my recommendations that all households take a few minutes to consider their preparedness. In Finland they have a '72 hours campaign'. We are launching a new GOV.UK website offering practical information for households to make those preparations."
The free checklist tells you what to do. The $1 guide tells you exactly how — with a 28-page step-by-step plan for every scenario.
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